Not Just a T-Shirt Company

Posted: August 20, 2008 in my experiences, work

Threds (my place of employment) has tried hard over the last couple of years to market themselves as more than just your standard t-shirt shop.  New logo, new website, new marketing campaigns, etc.  We do embroidery, custom design work, marketing, a WIDE variety of promotional products (check out www.searaywearables.com or www.nautiquegear.com to get an idea of what we can do).  As you may know from some previous posts, sometimes I get totally stressed out working here.  But sometimes (like today), we have our moments as a company that make you proud to be a part of it.

We’ve recently partnered with the UT Bookstore on campus to provide a customized, unique men’s and ladies “fashion apparel” line.  They’ve given us our own section in the store and we’ve just sent over our first production of 4 men’s and 8 women’s fashion-styled tees.  And they absolutely LOVE it.  The UT Bookstore has tons of basic tees…orange, white, all kinds of UT logos and designs…but nothing to speak of the “fashion” line – custom cuts, ladies fits, American Apparel, California style stuff.  But now they do…and I’m proud to have played a significant role in making this happen.  Here is a small sample of some of the designs we did for them….if you’re a visitor to the UT Bookstore, check out our stuff!  (unfortunately, these virtual designs don’t do the actual garment justice….you’d just have to see them to see how freaking awesome they look)

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Comments
  1. Greg says:

    Dude, you gotta hook a brotha up with some of those shirts. Those are sweet! Can you get a discount?

  2. Jason says:

    Unfortunately, no. The bookstore actually owns the product….we just design it, produce it, and sell it to them….then they sell it in the store for like $20 – $30 a shirt. What I can try to do is have an extra (cheaper) tee printed when we do another run of stuff for them….I did two for myself like that. I was actually wearing one at soccer practice. Not fashion tees though, just regular tees.

  3. Carrie says:

    Those are awesome!! Good job Jason!

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